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De ses bureaux de Toronto et Montréal, deux des plus grandes villes du Canada, et forte de ses expériences nord-américaine et mondiale, l’équipe Torchia propose des programmes et services intégrés et adaptés à d’éminentes entreprises, petites ou grandes.
Copyright Torchia Communications 2017
Torchia Academy – Torchia Communications
Torchia Communications has launched its Torchia Academy summer and fall sessions. All courses are tailor-made to respond to your specific needs and are offered virtually and/or in-person, when it will be safe to do so, in both official languages.
Torchia, Torchia Communications, Torchia Academy
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Torchia Communications has launched its Torchia Academy summer and fall sessions. All courses are tailor-made to respond to your specific needs and are offered virtually and/or in-person, when it will be safe to do so, in both official languages.

LEADERSHIP COMMUNICATIONS

 

Topics covered:

 

• Today’s Culture – Setting the stage: The perfect backdrop for communications excellence

• Organizational Communications – An overview

• Getting a good ‘pulse’ – The primacy of listening

• Setting the foundations – From planning through to foundationals (RACE formula, Objectives setting, winning strategies, key message formulation etc.)

• Tactics – unlimited potential

• Leadership – unpacking a leader’s DNA and strategies for positioning

• Practical training packages/options (to be pre-selected, chosen depending on participant’s needs): interview training, media relations programming, leveraging social media, presentation skills training)

MEDIA AND INTERVIEW TRAINING

 

Topics covered:

 

• Media / journalism – An overview; their modus operandi

• Media Relations – The role of your Media Relations function

• Media landscape – media types

• Interview formats – From press conferences and scrums to double-enders and more

• The role of the spokesperson

• Dos and don’ts· Practical (mock) interviews

• Repurposing content

Interested in learning more about the courses or would like to sign up for a course?

Enter your email address below and we’ll send you a brochure.

 

About Us

 

Torchia Communications is a trusted partner to organizations seeking Public Relations programs and departments that nurture strong stakeholder relationships and long-term value. The Torchia team is committed to customer service, proactive counsel, measurement and demonstrating the role proactive and strategic Public Relations plays in the success of its clients – but also society as a whole.

 

The agency’s edge lies in its people, corporate culture and commitment to the profession. Clients call on Torchia for project or campaign-specific support and regular services that propel their organizational Communications functions to a new more strategic, expansive and powerful level. It’s what we’ve termed Public Relations Architecture and Design. Done well and in a sustained manner, it leads to differentiation among competitors, enhanced relationships with media, employees and other important stakeholders and, through regular reporting, impressed boards, C-Suite and management team members.

 

Our globally-experienced, multilingual teams deliver programs and services to leading organizations including: Pizza Pizza/Pizza 73, Staples, Baskin-Robbins, The Distillery District, Fashion & Design Festival (Montreal Fashion Week), Brother, Youth Science Canada, Endress+Hauser and many more.

 

The Agency also owns and operates Centrik Translations, a Quebec-based translations division that has successfully completed more than 26,000 translation assignments to date.