Torchia Communications

From The Crow’s Nest

From The Crow's Nest
Jean-Claude Torchia

Public relations and the stock market

I’ve always been fascinated by economics and public relations. Lately, I’ve been thinking a lot about the relevance, influence and importance of an effective public relations strategy on publicly-traded companies.

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From The Crow's Nest
Jean-Claude Torchia

Humility is smart business

Why is it that nowadays, more than ever, it seems that we have an increasing propensity to refuse to say these three words, “I am sorry”. I think the world truly underestimates the power of these important words. CEOs, in times of crisis management, seem increasingly reluctant to use them. This is where we, as PR professionals, come in.

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From The Crow's Nest
Michele Torchia

The power of photojournalism

When you work in Communications for a long time, or perhaps it’s when you age (!), you begin to truly appreciate the power of pictures. The old adage “A picture says a thousand words” doesn’t even scratch the surface.

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