Back in July 2000, when we founded Torchia Communications, I vividly remember getting a phone call from a long-time client, friend, and successful entrepreneur who wanted to congratulate us for having taken the plunge.
Public relations has never been more critical for an organization, brand, or individual as it is today, and influencers are part of this equation like never before. As influencer relations continue to prosper and the number of influencers rises at a very fast pace, media relations has now transcended much farther than traditional media.
With so many “valleys” and challenges this year, it’s easy to understand why smiles are more refreshing and valued than ever. Recently, members of our team gathered for another web-conference but, this time, we took a few minutes to discuss reasons for being grateful in 2020!
With services that encompass everything that is crucial and creative in PR, Torchia Communications also focuses energy on another, equally critical aspect of the field: a diverse team and the composition and culture of its members.
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