Media drops or PR packages can be a real asset to certain media campaigns when executed properly. Whenever our clients have a new product or other important news to announce, drops are an effective way to get the word out.
Anything worth investing in requires preparation, a solid foundation. The same applies to Organizational Communications or Public Relations. Some ten years ago, our agency started dabbling in new language to explain the essence of our work and profession.
As Influencer Relations prospers and grows as a practice area in our field, Torchia Communications continues to develop strategies and tactical programs across our customer base and mandates.
William Shatner, the Canadian actor who portrayed Captain Kirk on the original “Star Trek” TV series and films, launched into space on Oct. 13, 2021 aboard Blue Origin’s New Shepard spacecraft. Millions of people around the world tuned into the broadcast to watch it happen live.
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